Marketing Analytics Traineeship is a self paced 4 week Industrial Training program with mentorship support.
Program Description
How data informs marketing decisions, and how you can apply the OSEMN data analysis framework to approach common analytics questions. You’ll learn how to use essential tools like Python and SQL to gather, connect, and analyze relevant data. Plus, common statistical methods used to segment audiences, evaluate campaign results, optimize the marketing mix, and evaluate sales funnels.
Along the way, you’ll learn to visualize data using Tableau and how to use Meta Ads Manager to create campaigns, evaluate results, and run experiments to optimize your campaigns. You’ll also get to practice your new skills through hands-on, industry-relevant projects.
⇩ What we cover in 4 weeks.
Week 1 – 3
Marketing Analytics Foundation
Introduction to Data Analytics
Statistics for Marketing
Data Analytics Methods for Marketing
Marketing Analytics with Meta
Week 4
Analyzing Social Media Data using Python Project
Program Benefits
Certificate of Completion
Letter of Recommendation
Complete this course while you work
Rigorous curriculum designed by industry experts
Best performers will also be offered a job within the company